American Vintage presents fashionable basics that find a new interpretation and represent the absolute heart of the collections. The name is deceptive because the label was not founded in the USA, but in Marseille in 2005 by Mickaël Azoulay. This fallacy is probably due not least to the fact that the designer wanted to bring the uncomplicated, légèren American lifestyle into his T-shirts, cardigans, pullovers and tops. What's special about it is that every season, the label surprises with new, simple, clean cuts and expressive colours that are reflected in the highest quality supima cotton. Not only do we love the American vintage styles as must-haves in our wardrobes. Hollywood stars like Jessica Alba, Bar Refaeli, Penelope Cruz and Jennifer Aniston are also big fans of this easy-going fashion!